Social Media Officer Qualifications:
- Minimum education: Diploma (D3) / Bachelor’s Degree (S1) in any field.
- Previous experience in Social Media Management, Digital Marketing, or a related role is an advantage.
- Familiar with social media platforms such as Instagram, Facebook, TikTok, LinkedIn, and others.
- Strong content writing and copywriting skills.
- Creative, proactive, and up-to-date with the latest social media trends.
- Basic design skills using Canva or similar tools.
- Excellent communication and interpersonal skills.
- Able to work independently as well as collaboratively in a team environment.
- Analytical skills and experience in social media reporting are a plus.
Social Media Officer Responsibilities:
- Manage the company's social media accounts across multiple platforms.
- Plan, create, and schedule content that aligns with the target audience.
- Maintain consistent brand communication and identity across social media channels.
- Engage with audiences through comments, direct messages, and community activities.
- Monitor social media trends and develop relevant content ideas.
- Track and monitor the performance of social media accounts and content.
- Prepare reports and provide recommendations to improve engagement and account growth.
- Collaborate with internal teams to support the company's marketing and communication activities.
